Skills & Competencies for Media Design Manager

Media Design Manager job profile

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JOB SUMMARY for Media Design Manager

Designs, plans, and directs the development and distribution of informational material across different types of media.

JOB RESPONSIBILITIES for Media Design Manager

Identifies target audience and analyzes media efficiency, ensures media design works appropriately. May assist in media plan implementation, apprises and modifies media design.

Media Design Manager SALARY RANGE

BASE 50%
$115,617
TOTAL 50%
$119,697
Job Level
M03
Job Code
SM15000320
Education/Degree
Bachelor's Degree
Reports To
Head of a Unit/Department

Media Design Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Media Design Manager skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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12 general skills or competencies (Job family competencies) for Media Design Manager

1 Job Family Competencies – Web Design
Proficiency Level -3
Skill definition-Overseeing website interface elements from structure and layout to images, colors, fonts, and graphics to enhance user experience.
Level 1 Behaviors
(General Familiarity)
Lists the commonly used tools and applications in web design processes.
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Level 2 Behaviors
(Light Experience)
Supports in performing web design activities concerning user experience and interface.
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Level 3 Behaviors
(Moderate Experience)
Recommends enhancements of website features, categories, and channels to senior management.
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Level 4 Behaviors
(Extensive Experience)
Monitors new web applications' adherence to established design and formatting standards.
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Level 5 Behaviors
(Mastery)
Promotes user-centric web interfaces and elements to optimize user interactions.
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2 Job Family Competencies – Advertising
Proficiency Level -4
Skill definition-Promoting and selling products, services, or ideas to convince our target customers in choosing a specific brand.
Level 1 Behaviors
(General Familiarity)
Lists fundamental advertising technologies and tools.
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Level 2 Behaviors
(Light Experience)
Supports the development of advertising activities to attract current and potential customers.
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Level 3 Behaviors
(Moderate Experience)
Supervises the team in translating messaging strategies into advertising assets.
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Level 4 Behaviors
(Extensive Experience)
Recommends the most appropriate and effective advertising sources based on the business requirements.
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Level 5 Behaviors
(Mastery)
Promotes excellent advertising image to maintain a positive reputation within our industry.
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3 Media Design Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Media Design Manager
Proficiency Level - 4
5 Competency for - Media Design Manager
Proficiency Level - 5

12 soft skills or competencies (core competencies) for Media Design Manager

1 Core Competencies – Business Process Improvement
Proficiency Level -4
Skill definition-Proactively defining, analyzing, and streamlining existing business processes within an organization to meet new quotas or standards of quality.
Level 1 Behaviors
(General Familiarity)
Names various methods used to practice business process improvement.
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Level 2 Behaviors
(Light Experience)
Suggests changes to the existing processes and structure in our business.
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Level 3 Behaviors
(Moderate Experience)
Recommends the business process management system that meets our business needs.
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Level 4 Behaviors
(Extensive Experience)
Resolves underlying issues that bring about the business process bottlenecks.
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Level 5 Behaviors
(Mastery)
Restructures ways to align business processes with organizational goals.
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2 Core Competencies – Planning and Organizing
Proficiency Level -5
Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Lists commonly used tools in workplace planning and organization.
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Level 2 Behaviors
(Light Experience)
Works with specific tools in prioritizing and allocating resources to ensure task accuracy.
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Level 3 Behaviors
(Moderate Experience)
Prepares schedules to plan, organize, and complete priorities promptly.
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Level 4 Behaviors
(Extensive Experience)
Sets short- and long-term objectives to organize team workload and improve efficiency.
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Level 5 Behaviors
(Mastery)
Leads the development of new techniques and strategies to drive effective planning and organization.
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3 Media Design Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Media Design Manager
Proficiency Level - 4
5 Competency for - Media Design Manager
Proficiency Level - 5

Summary of Media Design Manager skills and competencies

There are 0 hard skills for Media Design Manager.
12 general skills for Media Design Manager, Web Design, Advertising, Brand Management, etc.
12 soft skills for Media Design Manager, Business Process Improvement, Planning and Organizing, Coordination, etc.
While the list totals 24 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Media Design Manager, he or she needs to be skilled in Business Process Improvement, be an expert in Planning and Organizing, and be an expert in Coordination.

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